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In the second installment of Dana White's newly-returned video blog series, the UFC president gives viewers a behind-the-scenes look of him giving out free tickets to the upcoming UFC event this Saturday.
Via Twitter, White prepares fans, letting them know where he will be and the time he will be there. When he arrives at his location, he posts another tweet letting fans know that they can come there and find him (if they are not already at his given location).
This provides fans with a great opportunity to meet and talk to White, while scoring free tickets to the upcoming UFC event. It has also been a source of great promotion for the organization.
To follow White on Twitter and earn a chance to win free UFC tickets, follow: @danawhiteufc.
In the vlog, White also plays with his "new toy" in a few different settings and attends a Tony Hawk event.
Guest appearances are made by Hawk, Chuck Liddell, Verne Troyer and David Spade.
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